The Generation Game, The Price is Right, 3-2-1—the classic 70’s game shows with their bright pastel colours and cheesy hosts are both famously and infamously remembered. Oh, you don’t remember them? Well no bother, Abjørn will gladly remind you.
“The Danish-pop kid” (as he is described by the host of the show) has released a great tongue-in-cheek video to “Scandinavian Love,” the album opener on new record Pseudo Visions. The track is a perfect example of his cerebral-pop with its thumping drum beat and catchy as hell chorus.
Abjørn plays an unrepentant Lothario brought on to a “love doctor” type show to try to make him aware of the hurt his actions are causing. After some rather dodgy looking, empathy-inducing products are tested on him, he still seems unconvinced, instead displaying some troubling—and somewhat funny—narcissistic tendencies. In front of the show’s host (who seems oblivious to the whole thing) he sets up his next date… “at the park, after dark” in case you were interested.
Of course, no self-respecting pop video can go without some great dance moves and we are duly treated to Abjørn’s finest (we can see how he gets around to breaking so many hearts) as he performs, looking more Scandinavian than a Midsommer Festival.
Pseudo Visions is out now via Sinnbus.
PHOTO: EZGI POLAT