VIA PRESS RELEASE | “Around the world and from coast to coast, How We Roll stays smoking.” —Snoop Dogg
Celebrate one of the most foundational and varied skills of the cannabis connoisseur, with How We Roll: The Art and Culture of Joints, Blunts, and Spliffs. This handy, visual, and giftable guide to twisting-one-up offers rolling techniques, do’s and don’ts, quizzes and charts, and illuminating interviews in one lively illustrated reference. Practiced potheads and perennial puffers alike will find something new and exciting in these pages written by Noah Rubin, the former editor-in-chief of Snoop Dogg’s media platform, Merry Jane.
From the classic joint to The Scorpion, The Braid, The Holy Cross, The Tulip, and other unique approaches, How We Roll employs clever illustrations and clear instructions to take you higher. Featuring interviews with notable cannabis lovers like Wiz Khalifa, Dawn Richard, Wayne Coyne, and Tommy Chong, insight into rolling culture around the world, and tips and tricks for rolling an impressive J, How We Roll is the go-to guide to rolling deep.
About the Author | Noah Rubin is the editor of Snoop Dogg’s hit cookbook From Crook to Cook and the former editor-in-chief of Snoop’s media platform, Merry Jane. Before Merry Jane, he was editor-in-chief of Nas’s media platform/production house Mass Appeal. In addition to his writing and editorial work, Rubin has an extensive music background. His credits include Grammy-winning A&R work for global EDM phenomenon Flume and production on two highly regarded albums for Wu-Tang Clan. He is also the former VP of Music at Decon Records (now Mass Appeal Records), home to artists like Run the Jewels, Pusha T, and the Hood Internet.
About Chronicle Books | Founded in 1967 in San Francisco, Chronicle Books is one of the world’s most admired publishers and distributors of illustrated books, gifts, and games for all ages. Its highly acclaimed list spans art, photography, food, lifestyle, pop culture, humor, self-help, wellness, children’s books, and stationery, among other categories. Chronicle is the home of numerous award-winning authors, bestselling series, and trend-setting titles. Chronicle Books is committed to partnering with artists and writers who represent the diversity of our world and to maintaining an inclusive and equitable working environment for its employees and business partners. For more information visit chroniclebooks.com.
