With the February 14 release Fania Records: The Latin Sound of New York (1964–1978), Craft Recordings offers an outstanding primer into what is almost certainly the greatest of all Latin record companies. It’s an essentially flawless party soundtrack, but with ensemble playing so elevated that one could just collapse into the sofa to soak it all up. These 16 tracks aren’t the last word in salsa; indeed, the four sides of vinyl aren’t even the last word in Fania’s back catalog, but for anybody who’s been tempted to take the Latin vinyl plunge, if this set doesn’t whet an appetite for heightened groove science, then nothing will.
As is so often the case with the great record labels, nobody else was doing it, so musician Johnny Pacheco and lawyer Jerry Masucci stepped in to fill a void. Fania Records wasn’t the first Latin record label, and had Fania never existed it’s very likely that many of these bandleaders and vocalists would have cut records for other companies, but what’s uncertain is the level of quality that hypothetical output would have attained.
Fania didn’t just intermittently hit high points, the enterprise sustained a level of inspired mastery, and assuredly so across the 14 years covered by The Latin Sound of New York. The final track, “Pedro Navaja,” is from Siembra, a 1978 album by Willie Colón and Rubén Blades that just last year topped the Los 600 de Latinoamérica (The 600 from Latin America) list of the greatest Latin recordings from 1922–2020. Siembra also topped Rolling Stone magazine’s 2024 list of the greatest Salsa recordings.
In a nutshell, Fania thrived through a deep understanding of the music and a strong bond with the community. As “Pedro Navaja” makes clear, the sound of Fania grew in ambition over time but without diluting the essence in an attempt to cross over to broader commercial success. Instead, consumers have gravitated to Fania’s output over time through reputation and exposure.